Top 9 ways to Rank your Website

PageRank

Are you looking to improve your PageRank on Google? Here are 9 ways to increase your website ranking

Title tags

Title tags are an essential which correspond to the rank of your website. Title tags are positioned on top of the webpage. There are high chances for search engines to pick your webpage if your title content matches the user’s keyword search. It is important to focus on selective keywords that are relevant to your business to be highly effective in your marketing strategy.

Meta Data

Meta Data is the brief description of your webpage that is highlighted on search engines. It is important that your meta data description has good content related to your business that can help your customer’s to decide whether to click on your link. Meta data description should be concise that specifies a brief and accurate description of your webpage.

Page Speed

The performance of your site is among the ranking factors for search engines. Make sure that your website loads quickly and has good usability feature. Search engines do not favor sites that use Flash for fancy web design, so try to keep flash images or animation to a minimum or even better to remove any flash content from your website.

Link Building

Link building holds a lot of value in terms of SEO. A site that has inbound links on a popular website can expect to hold higher website value. So, take the extra effort to market your website to build your links. Link building can be a time taking and a challenging process but it’s highly worth the effort.

Source Code Clutter

There are times when a developer gets over excited and introduces complex code within the website. The search engine spiders do not favor too much of coding, especially codes that include JavaScript and others. The best thing to do is, keep your coding to a minimal and increase the volume of content.

Keyword Optimization

The impact of keywords is a magic formula in SEO for quite a long time now. It still remains to be. Choose keywords carefully that user’s type on search engines to reach to your website. Google analytics can help here to find out how customers are able to reach your website. Try to insert the keyword within the first 100 words and towards the end, and a few times in-between.

Back Links

Back links can be really tricky. While a SEO professional can be carried away with spamming on several sites to improve ranking. However, generating quality backlinks can organically boost your website ranking.

Post Long content

Ensure that the content is at least 1000 or may be 2000 words in length. A long form content reiterates the authenticity and the overall value of the content. It is a good choice to let a writing firm draft a high quality content for your business. It is also easy to include keywords in long content. There are good chances for your article to be ranked well if it has long content.

Outbound links

While many people do the mistake of not including an outbound link on their website, but an outbound link emphasizes that your article is both valid and informative, which gives a positive impression to search engines.

I hope this article helped you to know how your website can be ranked in search engines. If you have more ideas or SEO techniques, share it in comments so that it can benefit everyone.

It’s Time to solve your Business Problems with SEO

seo problem

Managing a business is a tedious task, because there are a lot of components that are attached to any business. Today, more and more businesses are conducting their business through the means of internet. With the internet evolved to a great extent, increasing number of businesses compete in the online space. There might be businesses that is either struggling with their online reputation or in their rankings on search engines. This blog will help you to unwind the intricacies in Search Engine Optimization (SEO) to solve your business problems successfully.

How does SEO really help to solve your business problems? That is the question that needs to be addressed. SEO is a search engine methodology created by Google to provide appropriate search results to the users for their search query. If you have not yet applied the SEO techniques, there might be something that you are still missing. Several companies have optimized their websites for search engines and have received their rewards. SEO has several phases of execution such as website analysis, keyword planning, On-page optimization, Off-page optimization etc to improve the value of your websites in search engines. Thereby, applying these SEO techniques effectively can make a tremendous impact on your business and solve some of the existing problems.

If I have to put everything in a nutshell, “I can say that SEO increases the overall value of your website”. A small illustration will clear the air and give you the right perspective about SEO. For example, there is a technique in SEO called as link building. Link building is the process of building chain of links over the internet that eventually points to your landing page. Such a procedure implies that your website is valuable and your resources are used everywhere. So, a website with good amount of links around receives a higher rating and increases the value of the site.

After you have applied the SEO technique, it’s time to watch out for the results. You may check the search engines to see how well your website is performing after applying these SEO techniques. It’s quite possible that your website has improved in its ranking after applying these techniques.

So, if you website is not making progress because of low-ranking or poor link building strategies, you may consult a SEO firm that can analyze the drawbacks in your website and convert them into positives. These measures can ultimately result in increased amount of traffic and sales to your website. Without doubt, SEO is a game changer for your business.

Choosing the Right SEO Consultant to get the Job done

It is quite a common scenario to get lost in searches of hundreds of SEO firms while you plan to hire an SEO consultant. The SEO industry has grown really quicker in the past few years, which has led to situations such as these – to choose the right firm for your SEO needs. However, you need not worry as there are few indicators that can help you to narrow down the search and hire the best consultant for your SEO task.

One of the primary things that you can request is to know about the past clients and a portfolio. The review of clients is a good indicator to choose the right person. Also, you can view a sample of their previous work to assess their strengths and weakness. You can communicate clearly about what are the marketing strategies that will be adopted to improve the search engine ranking of your website. That can give a preview of how long the project will last, and when exactly you can start to see the results.

There are so many black hat techniques that are available in the market, but they are not recommendable to get top rankings. It is important to ensure that the SEO consultant sticks with the webmaster’s policies and does not break the rules. Often times, a SEO firm can guarantee that they can achieve the No. 1 ranking in Google, though it is possible, yet you have to be aware of such commitments.

The other things that you may need to ensure is to know the changes that the consultant has made to your website. They are quite likely to make changes as they perform on-page optimization, link building; ensure to inform them if they need to get permission before they make any changes to the site.

Finally, get to know about the charges that are made and how it can be paid, whether on an hourly basis or project cycle. Following these tips will ensure that you make the right choices towards the journey to SEO your website.

 

Analyzing your competitor’s website is a smart way in SEO

Online business has evolved greatly over the years. From the days when Yahoo used to dominate the internet segment, until today; where everything has gone mobile. The online business greatly relies on the internet for marketing and building its brand. This is where the Search Engine Optimization (SEO) plays a pivotal role in establishing business. To say in a nutshell, SEO is a search engine technique that helps to rank your website higher on Google search engines.

The penultimate question is how to achieve the top spot in Google for your website. It is easily said than done. There are several strategies that a professional can adopt to rank their sites better on Google search engine. One of the aspects of SEO is to analyze your competitor’s website. For example, if you are competing for a particular keyword, the business that is listed in the top for that particular keyword is your competitor.

Among the smartest ways to get placed in the top is to understand your competitor’s business. That’s right. There are things that your competitor is doing right in order to secure that top-most position in Google. Finding out ways how your competitor is performing over the internet is a good index of how you should proceed with your search engine campaign. Find out if your competitor has online doc or pdf files over the internet or any internal links that may probably boost their ranking.

Studying your competitor is a good start to running a successful campaign. It actually tells you the time and effort that you may need to outrank them and secure the top spot in Google webpage. Ofcourse there are other means included in SEO, however, analyzing your competitor is a smart way to ace your business and be on the advantage side.

Crucial factors that affect your website’s ranking on search engine

You are in business. And we all know how competitive it can really get. Everyone is looking to target their market. And quite obviously the best company wins them. Or there is competition between the top companies. This is likely situation in every industry. It’s not easy to stay on the top before you understand the dynamics of the business. The search industry isn’t much different from the preceding scenario. The search industry is dominated by Google and they ensure that their search rankings are best in providing results that match the user’s search criteria. So, the question boils down to how does your website gets ranked in such a heavy competition?

One has to understand that there are several factors involved in website ranking. This article will explain the main factors that affect your search criteria. First of all let’s start with a term called On-page optimization. The On-page optimization includes important factors such as the Title, meta tags, description and so forth. The Google bots are intelligent enough to search your website for metrics like the title, description, keywords and so on.

Secondly, your website ranking is determined by the efforts that are put into off-page optimization. What exactly is off-page optimization. These are the results that you achieve by posting blogs and articles on directories in the web. The quality of your blogs and articles will determine how exactly your website is going to rank in the search engine. The higher the quality and more focused on the keywords the better the ranking on search engines.

Lastly, the factor that affects your website ranking is the link-building exercise. These are nothing but the inbound links that direct to your website. These links tell the Google search engine that your website is popular in the web and stands as an authority. Link building is considered to be among the most important that can directly affect your ranking in the search engine.

If you keep an eye on these factors during developing your website you can be sure that you have a good success rate with the search engines.